CULTURE
CULTURE IS CLIMATE. YOU FEEL IT.
A willingness to take calculated risks.
Tough conversations that still feel safe.
Support when you fail, and encouragement to try again.
Honest feedback that’s authentic, but never personal.
Meetings where every voice matters.
Leaders who invite dissent, and encourage new ideas.
EVERY ORGANISATION HAS A CULTURE.
But is it enabling performance, or eroding it?
When culture is fearful or fatigued, execution is inconsistent.
When culture is trusting, energised, aligned, and emotionally stable, performance compounds.
We help organisations understand the cultural climate they’re operating in, and build the conditions where people think clearly, act confidently, and perform consistently.
WHAT HEALTHY CULTURES SOUND LIKE
OUR THINKING

CULTURE: THE ULTIMATE COMPETITIVE ADVANTAGE
Talent doesn’t stay for perks, policies, or polished EVP language. They stay for a culture that feels worth belonging to.
In a world where skills shift fast and hybrid work stretches coherence thin, the real competitive advantage is the environment people step into every day. Not the salary, not the job title, but the culture.

HOW CULTURE DRIVES PERFORMANCE
THE SMELL OF THE PLACE
Culture is the performance engine leaders feel long before they can measure it. When the climate is heavy, behaviour constricts, energy drops, and execution becomes effortful. When the climate is alive, people move with initiative, generosity, and pace. This is the real question organisations face: what is the smell of your place?
OUR SUCCESS STORIES

ABSA
CULTURE IS HOW WE MOVE
Culture breaks long before performance does.
In large, dispersed systems the real pain point isn’t strategy, it’s the what people actually feel every day. We worked with a multi-market organisation demanded something deeper than a cascade.
We listened, surfaced truth gaps, rebuilt shared meaning, and translated values into everyday practice people could recognise and own.

ZEDA
THE CULTURE HANDBOOK
Culture is what is taught. What is done. What is passed on. What endures.
After listing as an independent entity, they turned to TPA to design and embed a purpose-led performance culture that would activate 1500+ hearts, connect 400+ leaders, and deliver sustainable strategic performance.

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