Karin
Strauss
MANAGING PARTNER|EXPERIENCE DIRECTOR|VORACIOUS LEARNER|PEOPLE GROWER|ZHOOSHER
RESPECTFULLY.
We argue.
We have a safe word for when we get upset.
But we respect each other's opinions, intellect and autonomy.
No whispers, no BS.
“Performance is not normal. It is an extraordinary experience, derived from dedication to development. It is never being altogether comfortable with where you find yourself, because you are compelled to move, evolve, grow larger. Critically, for me, it is not insular. It is about appreciating, recognising and growing others, alongside yourself. Creating an environment that allows an individual to recognise the best in themselves and bring that best forward, to greet their challenges stronger than ever before. Performance is about people.
"LEARNING AND GROWING SHOULD NEVER BE BORING. IT SHOULD BE AN EXPERIENCE."
- Karin Strauss

I have always been restless. Since my first job, fresh-faced and eager, I have changed roles nine times. I was impatient with companies who settled, who were moderate, who were ordinary. I would not settle, because I was not ordinary. So, I jumped, until that restlessness brought me to TPA. To a team that had a similar urgency and need for growth. To a role that was created for me, tailored to my distinct capabilities. I get to make people laugh, cry, and connect. I help organisations and their people be and bring their absolute best. I create the extraordinary, different every day, so that others never have to settle.

This is our one life. This is no time for ordinary.”

KARIN IS TPA'S EXPERIENCE DIRECTOR
SHE'S IN IT TO WIN IT. SHE WANTS YOU TO BE TOO.
Prior to carving out her own role as Experience Director at The Performance Agency, Karin worked in fields as far and wide as project management and graphic design. Her experience granted her insight into what makes people itch, tick, sit up and take notice. She believes that nothing — ice cream, work, relationships, the delivery of an organisation-shifting solution — should ever be vanilla. Her clients have included Vodacom, African Bank, Jaguar Land Rover, Transnet, and Engen, to name a few.
Karin draws inspiration from art, music, movies, books and inspirational folks to manufacture gatherings, happenings and experiences that leave people altered. Whether it be a meeting gone rogue, a nationwide dance activation, or a Leadershift that flies in hundreds of delegates from around the world, Karin will make sure that it won’t be typical, never middling and rarely modest. ‘Team building’, in the traditional sense, is not what we’re here for. In the 16 years that Karin has worked with TPA, she has touched lives across diverse fields and organisations. Daily, she builds up members of her own team, with strength and kindness. A lifelong learner, she is currently completing a B Com in her few, spare hours.
Known for
ENTHUSIASM
CURIOSITY
FOCUS
HARMONIOUS COLLABORATION
NEVER-SAY-DIE
Great at
STORYTELLING
EXCEPTIONAL EXPERIENCES
A++ CONTENT